Not Singing in English but having the needed resources sells music – Edem

Not Singing in English but having the needed resources sells music a lot – Edem

Artiste, Edem says he believes it’s not about language but rather money and resources that will help sell one’s music.

His comment comes on the back of Nathaniel Bassey’s advice for Ghanaian musicians to blend their language with English to give their songs a wider audience.

To Edem, it is good advice but it should be backed with resources to go places.

“The advice is good but you must back it up with resources. You need resources to go places. No matter the amount of English you sing…Like Uncle Ebo Taylor if you don’t put it out there it will not go.

Then your system is also part. Maybe your primary market likes to play Twi music but you sing in English so where do you pass to breakout? because first of all, you must dominate where you come from for the people to carry that momentum,” he said on UTV.

He continued “Lastly, you can’t do what you didn’t grow up knowing how to do. So if you grew up in a home where everybody is singing ewe, you have agbaja songs, you turn 30, 40 somebody is telling you that sing English, what can you do? You have to do what you’re capable of that’s where you can give your best. So people who can speak English sing, people who cannot sing English and can do Twi, do your Twi and do it well but in all of the two, you need the right resources to put you on the big platforms. Angeli Kidjo had the right team, the right resources, the right platform and there she goes doing big things”.

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